Our Methodology
The Storyvesting Framework
The battleground of business today isn’t won with a single magic bullet, like better technology or big data. It’s won with cohesive, intelligent back and front office operations supporting best-in-class Customer Experiences (CX). When executed upon properly, the implications are massive.
A Proprietary Data-Driven Intelligent Operations
Framework to Drive Successful Outcomes
How well does your organization align with your customers wants and needs?
No Man’s Land
Limited Brand Equity
Disconnected Experiences
Company First
Excellent
High Brand Equity
Connected Experiences
Customer First
Brand Euphoria
Deep Cognitive Association
Brand & Immersive Experiences
Customer-Centric
Building a Process to an End Point
(i.e. Purchase) Isn’t Enough.
Over time, paradigm shifts like technology innovation, product and service disruption, platform proliferation, digital automation, highly networked social platforms and consumer behavior have completely usurped the traditional funnel. Companies that look at using intelligent operations to build repetitive loyalty loops will stand to gain ground versus one-off sales.
We Help Our Forward-Thinking Clients
Solve Some of the Biggest Challenges They Face
Making Sense of
Big Data
Lowering Financial Risk
Big data is, well, big. Taking big data and making it insightful, useful and actionable is no easy task. And yet the future belongs to organizations that can harness that data to transform key internal and external drivers of growth.
Understanding the End-to-End Experience
Insights Ready for Ideation
Businesses will either win or lose on the battleground of holistic Customer Experience (CX) driven by Intelligent Operations. Winning this battleground means creating exceptional interfaces and frictionless experiences across the entire pathway to purchase. At every touchpoint, our experienced hybrid teams work with your teams and partners to develop engaging UX/UI solutions that roll into an integrated CX strategy.
CX Data Looping
Lowering Financial Risk
Simply understanding your customer’s behavior is not enough. Anticipating their expectations, preferences, behaviors, actions and trigger points is what separates the leaders from the rest of the pack. To make this a reality, real-time and predictive data loops create outstanding opportunities to drive growth.
Innovate and Build Things Together.
WHAT YOUR CUSTOMER REALLY WANTS
Your business is sure to face a strategic inflection point—that moment where previous momentum is showing signs of slowing down or the lack of momentum is causing brand disconnect or even churn. Solving for the complex is a core part of our DNA and raison d’etre. We’re here to help you navigate those critical moments in your business to help propel you to that next level.
Stack your Growth
Reduce Complexity
With the proliferation of intelligent platforms and tools, even leading organizations can get mired down into analysis paralysis. Bridging the back and front office operations requires intelligent systems. Interwoven data-centric and intelligence tech stacks can reduce complexity and pave the way to deliver superior employee and customer experiences.
Customer Experience (CX) Terms
- 360° Degree View of the Customer
- AI Ops
- Barlow Bands
- Behavioral Triggers
- Bow Tie Funnel
- Brick-to-Click
- Business Impact Analysis (BIA)
- Cognitive Computing
- Cohort Analytics
- Content Mapping
- Conversational User Guidance
- Customer Data Profile
- Customer Experience (CX)
- Customer Friction
- Customer Insights Map
- Customer Journey
- Customer Journey Mapping
- Customer Satisfaction (CSAT)
- Customized Ratios
- CX Intelligence
- CX Led Growth
- CX Metrics
- Data as a Product (DaaP)
- Data as a Service (DaaS)
- Data Culture
- Data Driven
- Data Engineering
- Data Fabric
- Data Governance
- Data Humanization
- Data Hygiene
- Data Looping
- Data Mapping
- Data Mining
- Data Modeling
- Data Monetization
- Data Swamp
- Data Visualization
- Data Warehouse
- Data-Centric
- Descriptive Analytics
- Diagnostic Analytics
- Digital Asset Management (DAM)
- Digital Transformation
- Dirty Data In Dirty Data Out
- Embedded Intelligence
- Empathy Mapping
- Employee Data Profile
- Employee Experience (EX)
- EX to CX Data Mapping
- EX to CX Mapping
- Experience Management (XM)
- Gap Analysis
- Generative AI
- Human-Centered Design (HCD)
- Journey Analytics
- Machine Learning (ML)
- Managed Agile Services on Demand
- Modified Hoshin
- North Star Metric
- Party Data
- Pathway to Purchase
- Predictive Analytics
- Product-Market Fit Mapping
- Real Time Design Looping
- Revenue Acceleration
- RevOps
- S Curve of Growth
- Stack Impact Analysis
- StoryVesting
- Table Stakes Testing
- The 3 P’s
- User Experience (UX)
- User Insights Map
- User Interface (UI)
- Voice of the Customer (VoC)
- Voice of the Employee (VoE)
- World Cloud Generator Sentiment Mining
- X Analytics