23 Jan
Sharpening Your Approach to Customer Journey Analytics
Kimberly-Crossland
Content and Digital Experience Manager
Categories: Data & Analytics, Digital Transformation
11 Dec
Pairing a Business Transformation Framework and Customer Journey Map to Guide Your Sales Process
Kimberly-Crossland
Content and Digital Experience Manager
Categories: Customer Experience (CX), Data & Analytics, Marketing, Predictive, Strategy
25 Jun
Data as a Service: The What, Why, How, Who and When
Buckley-Barlow
Founder/Executive Chairman | RocketSource
Categories: Data & Analytics
24 Apr
Humanizing Big Data: The Key to Actionable Customer Journey Analytics
Buckley-Barlow
Founder/Executive Chairman | RocketSource
Categories: Customer Experience (CX), Data & Analytics
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Customer Experience (CX) Terms
- 360° Degree View of the Customer
- Agentic AI
- AI Ops
- Annual Recurring Revenue
- Behavioral Economics
- Behavioral Insights Matrix
- Behavioral Triggers
- Bow Tie Funnel
- Brick-to-Click
- Business Impact Analysis (BIA)
- Cognitive Computing
- Cohort Analytics
- Content Mapping
- Convergence / Divergence Bands
- Conversational User Guidance
- Customer Data Profile
- Customer Experience (CX)
- Customer Friction
- Customer Insights Map
- Customer Journey
- Customer Journey Mapping
- Customer Satisfaction (CSAT)
- Customized Ratios
- CX Intelligence
- CX Led Growth
- CX Metrics
- Data as a Product (DaaP)
- Data as a Service (DaaS)
- Data Culture
- Data Driven
- Data Engineering
- Data Fabric
- Data Governance
- Data Humanization
- Data Hygiene
- Data Looping
- Data Mapping
- Data Mining
- Data Modeling
- Data Monetization
- Data Swamp
- Data Visualization
- Data Warehouse
- Data-Centric
- Descriptive Analytics
- Diagnostic Analytics
- Digital Asset Management (DAM)
- Digital Transformation
- Dirty Data In Dirty Data Out
- Domain Specific Models
- Embedded Intelligence
- Empathy Mapping
- Employee Data Profile
- Employee Experience (EX)
- EPS
- EX to CX Data Mapping
- EX to CX Mapping
- Experience Management (XM)
- Foundation Models
- Gap Analysis
- Generative Adversarial Network
- Generative AI
- GEO
- Hallucinations
- Human-Centered Design (HCD)
- IRR
- Journey Analytics
- Large Language Model
- Machine Learning (ML)
- Managed Agile Services on Demand
- Model Training
- Modified Hoshin
- MRR
- Neural Network
- North Star Metric
- Party Data
- Pathway to Purchase
- Predictive Analytics
- Product-Market Fit Mapping
- Real Time Design Looping
- Revenue Acceleration
- RevOps
- ROAS vs. ROI
- S Curve of Growth
- Stack Impact Analysis
- StoryVesting
- Table Stakes Testing
- The 3 P’s
- Transformers
- User Experience (UX)
- User Insights Map
- User Interface (UI)
- Vector Database
- Voice of the Customer (VoC)
- Voice of the Employee (VoE)
- Word Cloud Generator Sentiment Mining
- X Analytics